Everyone who has experienced the "bloat" from creatine knows that creatine monohydrate is poorly absorbed by the body and rapidly converts to byproduct. Creatine's effectiveness is dependant upon the cells ability to absorb it. The poor absorption rate of regular creatine monohydrate requires the creatine user to ingest large dosages of creatine to achieve desired effect. This in turn can create unwanted side effects such as stomach bloating, water retention, and diarrhea. Creatine works by drawing water into the muscle cell. Since most supplemental creatine monohydrate is not absorbed, the unabsorbed creatine can hang outside the target cell with the water it was initially trying to draw in. The end result is the notorious "creatine bloat."

All living cells have a lipid bilayer. This is a membrane composed only of lipid (fat) molecules. This lipid bilayer is the foundation of all biological membranes, and is a prerequisite of cell-based life. Passive permeation is a process that describes the diffusion of a substance across a cell membrane through the use of lipids as transport mechanisms. Esters are organic compounds that are formed by esterification - the reaction of alcohols and carboxylic acid. The most common esters found in nature are in the fat tissue in animals. Sound familiar?

Creatine monohydrate is semi-lipophilic. This means that it inefficiently uses fat as a transport mechanism. The esterification of substances will increase their lipophilic abilities. Therefore, esterified creatine will use fat more efficiently to permeate the cell wall and exert its effects upon cellular function vs. unesterified creatine. This means absorption of esterified creatine is significantly increased, up to 30 times more than creatine monohydrate. Side effects such as the bloating, cramping, diarrhea and water retention are kept to an absolute minimum.

Supplement Facts:

Directions: As a dietary supplement, take one 4 capsule serving with 16 ounces of water 30 minutes prior to working out. Continue consuming water throughout your workout. Take another 4 capsule serving immediately following your workout.

Warnings: o not take if you are pregnant, nursing or suffer from kidney disease. Consult your physician prior to use.